WIC Consulting
Helping WIC agencies navigate change with clarity, confidence, and participant-first solutions.
WIC Consulting
Helping WIC agencies navigate change with clarity, confidence, and participant-first solutions.
WIC Consulting
Helping WIC agencies navigate change with clarity, confidence, and participant-first solutions.
WIC final food rule implementation support.
The USDA’s 2024 Final Rule on WIC Food Packages introduces transformative updates that align with the latest Dietary Guidelines for Americans and recommendations from the National Academies of Science, Engineering, and Medicine. These changes aim to improve nutrition security, broaden food choices, and support culturally responsive service delivery.
At KL&A, we specialize in helping WIC state and local agencies interpret, plan for, and implement these updates with confidence and clarity. Our team brings deep expertise in nutrition policy, program operations, and stakeholder engagement to ensure a smooth and successful transition.
Tailored services for WIC agencies.
KL&A offers a full range of consulting and technical assistance services to support WIC agencies as they implement the Final Food Rule and continue delivering high-quality, equitable services.
POLICY SUPPORT
Support is provided to WIC State agencies in interpreting federal regulations, policy, and guidance, including waivers and flexibilities to develop effective policies and practices that balance compliance with innovation.
TRAINING & TECHNICAL ASSISTANCE
Customized training is offered to WIC staff, vendors, and partners on the new food package rules. Our sessions cover policy updates, food prescription tools, and best practices for participant education and engagement.
PARTICIPANT COMMUNICATIONS
Plain language and human-centered design are applied to improve WIC forms, notices, and digital content. Communication redesigns promote clarity, accessibility, and participant engagement, especially for underserved communities.
PROGRAM EVALUATION & QUALITY IMPROVEMENT
Thorough assessments are conducted by our team to identify what’s working and where there’s room to grow. We help agencies use data-driven strategies to enhance services, reduce barriers to participation, and improve health outcomes.
TECHNOLOGY & PROCESS MODERNIZATION
Whether it’s transitioning to eWIC, improving appointment scheduling, or expanding telehealth, we help agencies modernize with purpose. Our goal: technology that enhances, not complicates, the WIC experience.
Start planning with your own final food package rule checklist!
We recently hosted our “WIC Final Food Rule Open House,” where we shared highlights from the Final Food Package Rule and introduced an enhanced checklist to help agencies plan for the upcoming changes. If you missed it or want to revisit what we shared, get your copy of the checklist today!
Real-world impact, WIC-focused results.
We’ve supported WIC agencies across the country in making meaningful, participant-centered improvements. Here’s a look at a few recent successes:
PARTICIPANT EXPERIENCE REDESIGN
Collaborated with multiple state agencies to redesign WIC clinics and digital touchpoints using human-centered design, resulting in increased satisfaction and retention.
NUTRITION EDUCATION INNOVATION
Developed interactive, culturally tailored nutrition education modules that improved engagement and knowledge retention across diverse populations.
WIC DATA MODERNIZATION
Supported states in aligning with USDA’s WIC data modernization initiatives, including MIS upgrades and data interoperability planning.
Let’s strengthen WIC together.
KL&A is committed to helping WIC agencies deliver high-quality, equitable services that support the health and well-being of families.
Let’s talk about how we can support your Final Food Rule implementation or schedule a one-on-one to explore your specific needs.